Tuesday, February 25, 2014

Science=Fashion



Burberry

At the midst of a runway it seems hard to find the scientific origin of fashion. Yet if take look just a little bit closer, we could clearly see how science created what fashion is today.

We all know that art is greatly influenced by nature and that nature is pure science. By simply analyzing this fact we can come up to the notion that in some way nature has pushed life into fashion. We fashion ourselves to live, we fashion ourselves to react, fashion ourselves to survive, we fashion ourselves to multiply.


Fashion though not instantly seen is a science of adaptation and survival. 

Patrick Mc Murary explain it his his article The Art of Science in Fashion and Textile Design. He explains that from as simple as as tie dyed shirt science fashions itself into the picture. The use of certain chemicals to enhance colors, the experimentation to create different types of fabric for different types of outfits, metals of durability, lightweight clothing and footwear, science is everywhere. 

Patrick says that Thomas Burberry even fashioned his own weatherproof fabric. Burberry is not only known in the fashion world for its signature designs but for also for it's durability and class. This is one example on how science has greatly impacted the world of fashion.

Though having a degree in science isn't really necessary in designing, says Patrick. Utilizing scientific discipline is a  to fast forward yourself into the business of fashion. The knowledge of science can greatly influence the clothing itself, color patterns, textures, fabric, etc. all this contribute to the overall appearance and use of the clothing.


And in psychology we have retail therapy. Science is indeed in fashion. Fashion without science is prehistoric.


"Subtle Significance a geometric floral silk ties: a subtle mauve heart first catches your eye. And then golden geometric petals shimmer slightly and draw you closer, accentuated by midnight blue. Lastly, the hefty weave adds just the right amount of texture for a little masculine handle to the femininity of floral patterns. Significant, but subtle." - Patrick.



This is how Patrick sees fashion and science working together. His owns designs influenced by his knowledge of science. Many designers use influences of modern science to create modern day outfits, Patrick Mc Murray is just one of them. I have always been interested with fashion and everything about it design, sewing, textures, accessories, the one thing I never imagined to incorporate with this is science. I truly believe that science takes up a huge part in what fashion is today.

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